Head of Communications - EMEA

In short

As one of the world’s fastest-growing sportswear brands, On is gaining new fans with ever-increasing momentum. We are looking for a Head of Communications for EMEA, based in Zurich, to join our Global Communications team, to drive corporate communications in the region. This role is an exciting challenge for experienced communicators who want to help shape the narrative of a high-profile global brand as we continue to grow our visibility and perception, focusing on the EMEA region and reporting directly to On’s Chief Communications Officer.

Your mission

• Develop and execute comprehensive communications strategies that align with our overall global narrative and help actively shape the perception and reputation of On
• Manage media relations and build strong relationships with key journalists, key opinion leaders, and industry stakeholders, ensuring effective communication of corporate messages and stories
• Build and maintain relationships with local government entities and stakeholders, acting as a liaison to navigate community engagement and compliance matters
• Oversee the creation and distribution of compelling press materials, ensuring consistency in messaging across all platforms
• Lead crisis communication efforts, linking in with the global communications team, proactively addressing issues and protecting the brand's and company’s reputation across all channels
• Organize and manage press events, also work in close collaboration with marketing on product launches, and other promotional activities to elevate brand awareness while communicating corporate milestones and initiatives
• Seek appropriate speaking opportunities at industry conferences, events, and panels to elevate the brand's profile and showcase leadership in the sports and innovation sector
• Manage agencies across different strategic locations to help deliver on goals in respective markets in the EMEA region

Your story

• You have a minimum of 12 years of experience in communications, with a focus on corporate communications, preferably within the sports, retail or FMCG sectors
• You have exceptional written and verbal communication skills in English; proficiency in German is a benefit but not a must, skills in another major European language (French, Italian, Spanish) is an additional strong plus
• You have a strong network of media contacts and relationships with key influencers in both corporate and industry sectors within the EMEA region
• You have experience in building local government relations and effective liaison within the community
• You have a solid understanding of digital media, social media platforms, and their role in modern communications for both corporate and brand messaging
• You are highly experienced in providing communications support to senior executives
• You have proven ability to manage various stakeholders, multiple projects simultaneously, and meet tight deadlines, as well as working under pressure
• You are well versed in working in global organizations, with experience of collaborating and delivering on goals across multiple countries
• You are a creative thinker with a results-oriented mindset
• You have a Bachelor's degree in Communications, Public Relations, Journalism, Business Administration, or a related field, or commensurate experience